Company

The COVID-19 pandemic that began in 2020 had a devastating impact on our company and the global travel industry. While group travel from China gradually resumed in 2023, not only have the number of travelers changed significantly from pre-COVID-19, but the purpose of their visits has also. Developing the tourism industry in the post-COVID-19 era is a major challenge for the entire industry.

Since our founding in 2007, we have operated group travel as a leading company for inbound tourism from China. To further develop exchange and travel programs with clear objectives, such as academic exchange, cultural exchange, science and technology exchange, and corporate and economic exchange, we have restructured our internal organization and established the Institute for International Exchange. The Institute will involve researchers and academic experts and work to establish new tourism businesses. In 2024, we will relocate to a location in front of the main gate of the University of Tokyo’s Hongo Campus. In addition to our travel agency operations, we will also work to create new tourism business models.

The Chinese outbound travel market is currently undergoing major changes. It is said that there is a shift from “explosive shopping,” where travelers buy large quantities of souvenirs, to “travel for experiences and experiences.” Because the tourism industry is susceptible to economic and business cycle fluctuations, we cannot rely solely on pre-COVID models. To meet new market needs, we have already hosted groups of business people, students from elementary school to university, and their parents and teachers. Building on this experience, we have begun to build a wide network in the business, education, academic, and political circles.

Most of our new clients are Chinese company executives, those pursuing MBA and other qualifications, government officials, and educators from elementary school to university. We will do our utmost to connect these clients with the most high-quality, efficient, and reasonable Japanese partners. Of course, we will continue to provide comprehensive support for sightseeing and shopping.

Tourism is nothing less than witnessing the glory of a country. Our employees will work together to learn about Japan’s politics, economy, culture, and society, and, with the help of experts, develop new tourism businesses. We sincerely hope that RCC will serve as a bridge between Japan and China, further deepening mutual understanding between the two countries.

RCC, Inc.
Representative Director：FENG LIU